The Sneaky Way We Won a Bidding War (and Beat 3 All-Cash Offers) (2024)

Here’s one of my favorite stories to tell as a real estate agent, about a young family who achieved what many assume is impossible. Saddled with a mortgage and other baggage, they were nonetheless able to win a bidding war—against three all-cash offers no less—and get the house they wanted.

All-cash offers are typically preferred by home sellers since they’re pretty close to a sure thing. Without the need for a lender to approve a mortgage, the deal is all but guaranteed to go through.

As an agent in a competitive real estate market like San Francisco, I notice that everyone thinks people are buying homes with all cash. This isn’t always true, but nonetheless, this myth tends to scare off buyers who need financing from even trying to compete.

However, I can tell you from personal experience: It is entirely possible to beat an all-cash offer, even if you have a mortgage and other strikes against you. How? Allow me to explain.

Why all-cash offers in real estate rule

My clients—a married couple employed by two prominent tech companies in Silicon Valley—were looking to buy a condo. Upon meeting them, itwas immediately clear that they had done a ton of research on the home-buying process and therefore were confident in their ability to purchase.

But in my mind, they wereoverconfident. They’d never purchased a home before, much less in a competitive market such as theirs. Nonetheless, it was obvious that they wanted to call the shots, so I positioned myself as an adviser rather than a team leader.

Our first offer was for a $1,299,000 condo in San Francisco’s Mission Bay neighborhood. We submitted an offer of $1,150,000 along with a pre-qualification letter from their bank.

It was swiftly rejected.

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Watch: How Much Do You Need To Save for a $500,000 Home?

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After this initial attempt, we regrouped. I suggested that we go through the mortgage pre-approval process, and then take it a step further: to have their financial position analyzed and fully underwritten. That way, we could more easily compete with the all-cash offers that were likely rolling in.

Unfortunately, impatience persisted on their end, as another condo in the same building had a rapidly approaching offer date. The listing agent met with my clients during a tour, and pressed them to get their offer ready as soon as possible. We replicated our previous offer, and were promptly rejected, again.

My clients were beginning to think I couldn’t get the job done for them, and I had that sinking feeling in my stomach that I was about to be fired. The signs were all over their faces. Still, they reluctantly agreed to get pre-approved. We finally stood a fighting chance.

Our third offer was a Hail Mary for a beautiful loft that caught my clients’ eyes and hearts. Although it was slightly out of their price range, my once intensely calculated and controlled clients turned into emotional buyers. They loved the place. When we couldn’t come up with the asking price the sellers were looking for, they were devastated.

At that point, my role changed from adviser to counselor. I knew a level of raw emotion would break barriers and allow for trust to be built. I consoled the couple and ultimately showed them my true position: I was on their side in every way. That level of respect ultimately led them to heed my advice and take the extra time to get their financing underwritten.

The underwriting process took two weeks. Once it was done, wesubmitted our fourth offer, this time on a two-bed, two-bath condo. We learned there were three cash offers already on the table, and that we weren’t the highest bid—another buyer was offering $20,000 more.
To strengthen our position, we used an (occasionally) effective tactic of writing a “love letter” to the homeowners. I felt we had an emotional story to tell, especially considering they had a baby on the way.

It turns out that the sellers had raised their first child in the same condominium. They connected with us, and wanted another family to have the same experience they had in the home. Empathy, rather than logic, kicked in. Against all odds, we won the place.

How to beat an all-cash offer

So how, exactly, did we beat three all-cash offers—including one for more money?

It’s important for buyers to understand the difference between a pre-qualification, pre-approval, and a fully underwritten pre-approval. In order to beat an all-cash offer, you have to put the time in upfront and be as watertight as possible with your financier’s backing from the moment negotiations begin.

What is pre-qualification?

Pre-qualification is the most surface-level document your lender can give you. It acknowledges that the bank has received all of your self-provided information either verbally or through an online loan application. The problem with a pre-qualification is that the bank hasn’t been provided with any official documents to verify income or assets.

A listing agent (representing the homeowners selling their property) is well aware of the looseness associated with a pre-qualification letter and would likely advise his or her clients that the guarantee of cash makes more sense.

What is a pre-approval?

This is the next tier of assuredness. The difference between a pre-approval and a pre-qualification is that, with a pre-approval, income and asset documents have been provided and reviewed by a lender. Most buyers using financing submit an offer with a pre-approval in hand, as most listing agents require one to even consider an offer.

The pre-approval still has holes, however. A review of financial documents is only as good as the person reviewing them. Sadly, many lenders either don’t know how to review these documents in detail, or they do a cursory review.

The reason listing agents prefer cash is because lenders are the biggest variable in the transaction. So it’s crucial you choose the right one.

Most buyers’ hesitation in getting pre-approved, or even pre-qualified, is that they don’t want to have an inquiry on their credit report that could affect their credit score. However, a mortgage inquiry doesn’t have the same impact on your credit score as a credit card or auto loan.

In fact, in most cases the scores aren’t affected at all. You can have multiple mortgage inquiries within a 30-day period and not take a score hit. The system is built this way.

I always advise people to interview at least two lenders from different banks, since a loan is so much more than the interest rate and points. The lender you work with digs through some very personal information. Having a high level of trust and respect for the individual doing that is paramount.

The holy grail of financing guarantees

A fully underwritten mortgage pre-approval is the third and highest tier of security in a financed offer. If a bank has gone through the process of underwriting the loan, it basically means the loan amount is guaranteed, based on income, assets, and credit.

Consequently, these buyers have the green light to purchase the home they desire.

A fully underwritten pre-approval also allows you to close much faster, since 90% of the work has already been completed by the bank. A savvy buyer’s agent will position this type of financing exactly the same as a cash offer; since the money is guaranteed, the playing field is leveled.

The underwriting process takes time upfront—anywhere from a few days to a few weeks, depending on the complexity of a buyer’s financial position. But it gives a buyer an incredibly strong negotiating position, especially in a hypercompetitive market.

The Sneaky Way We Won a Bidding War (and Beat 3 All-Cash Offers) (2024)

FAQs

Do all cash offers ever fall through? ›

In most cases, they fall through because the buyer's contingencies cannot be fulfilled. Despite the fact they can fall through, the likelihood of a cash offer falling through is very slim.

Will a cash offer always win? ›

Cash doesn't always win.

Abrusci points out that despite the reputation of cash as king, cash doesn't always win against a traditional offer with a down payment and mortgage.

How to compete against cash offers? ›

How to compete with an all-cash offer
  1. Find out the seller's priorities. ...
  2. Get preapproved for a mortgage. ...
  3. Increase your offer and down payment. ...
  4. Consider waiving contingencies. ...
  5. Boost your earnest money deposit. ...
  6. Write a personal letter. ...
  7. Make the process easy.
Apr 30, 2024

How do you stand out in a bidding war? ›

Fortunately, there are plenty of ways to land the home of your dreams and increase your odds of winning a bidding war.
  1. Get Preapproved For A Mortgage. ...
  2. Make A Competitive Offer. ...
  3. Pay In Cash. ...
  4. Limit Or Waive Contingencies. ...
  5. Add An Escalation Clause. ...
  6. Be Flexible On The Closing Date.
Feb 23, 2024

Do sellers prefer all cash offers? ›

Cash is king for sellers

While mortgage-based buyers are trying to outbid each other, mortgages are not guaranteed, and a seller could be left high and dry if a buyer does not pass the hurdles of their mortgage lender. Without any mortgage underwriting risk, all cash sales allow transactions to close faster.

Why do people want cash offers only? ›

When it comes to cash, the buyer either has it or they don't. As long as the funds have been verified, there is very little chance that the deal will fall through. This increased confidence in the sale is one of the biggest reasons why sellers prefer cash offers.

Does the highest bid always get the house? ›

Well, that's not the case. Securing the winning bid on a house isn't always as straightforward as accepting the highest dollar amount. In our experience, there have been countless scenarios where the highest offer wasn't the one accepted by the seller—This is because the highest offer isn't always the strongest buyer.

Why would a seller not accept the highest offer? ›

Because sellers generally don't want to wait on mortgage approvals and risk the deal falling through, they'll typically pick a buyer with mortgage approval over a buyer without approval. In other words, a sky-high offer without mortgage approval is vulnerable to rejection by a lender, putting the sale in jeopardy.

Can you offer less with all cash offer? ›

Can you offer less than market value with an all-cash offer? You can offer whatever you like, no matter how you're paying. But a seller may be more inclined to accept a lower offer if it is all-cash. On the other hand, if it's a hot listing with multiple offers, they may not accept a low offer even if it's in cash.

How to counter all cash offers? ›

Here are just a few strategies that can help you beat out the competition:
  1. Get approved for your mortgage. ...
  2. Waive contingencies. ...
  3. Increase your earnest money deposit. ...
  4. Offer above asking price. ...
  5. Include an appraisal gap guarantee. ...
  6. Get personal. ...
  7. Consider a cash offer alternative.
Apr 12, 2022

How to win with a contingent offer? ›

  1. Get pre-approved for your mortgage loan. ...
  2. Limit or eliminate seller concession requests. ...
  3. Don't ask for the seller's stuff. ...
  4. Work with a top real estate agent. ...
  5. Offer above the home's asking price. ...
  6. Put down a larger earnest money deposit. ...
  7. Make a bigger loan program down payment. ...
  8. Waive the appraisal contingency.
Feb 16, 2024

How do you compete with multiple offers? ›

Consider the following six tips to make your offer stand out from the pack in a multiple-offer scenario:
  1. Agent-client communication is key. ...
  2. Get pre-approved. ...
  3. Start with your best offer. ...
  4. Try to find out what's important to the seller. ...
  5. Waive contingencies. ...
  6. Increase your earnest money.
Mar 13, 2023

When should you walk away from a bidding war? ›

However, if you're stretching yourself too much, walking away is smart. If the home is well beyond market value and a bidding war drives the price well beyond the comparables, this is a risky financial choice, as you may take a significant financial loss when it's time to sell.

How to win a bidding war without overpaying? ›

Include an Escalation Clause

A strong offer could include an escalation clause by agreeing to increase your offer if a higher bid comes from another buyer. However, make sure to include a cap on the total amount you will pay. This avoids spending more than you want.

What are the aggressive bidding strategies? ›

We define four aggressive bidding strategies: high opening bid, high bid increase (jump bids), short acceptance deadline and short response time. We find that all four strategies yield a higher sales price.

Can you offer less with all-cash offer? ›

Can you offer less than market value with an all-cash offer? You can offer whatever you like, no matter how you're paying. But a seller may be more inclined to accept a lower offer if it is all-cash. On the other hand, if it's a hot listing with multiple offers, they may not accept a low offer even if it's in cash.

How often do offers fall through? ›

According to data compiled by the National Association of Realtors (NAR), it's estimated that about 5% of pending offers fall through. For perspective, NAR reports that about 4.71 million homes were sold in the U.S. in 2023. Based on NAR's estimate, that means roughly 247,500 home sales fell through in 2023.

What are the risks of a cash offer on a house? ›

A seller might reject a cash offer because they may have concerns about the buyer's ability to pay for the house in full. Many times, cash offer buyers may request that contingencies are removed, which could leave the seller at risk.

Can you negotiate a cash offer? ›

Negotiating a cash offer can be a solid option if you would like to get a solid return on your investment.

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