How to Become a Successful Estate Agent - The Able Agent (2024)

Moving or joining the property ladder is important for a number of people, therefore estate agents are always BIG business. If you’re interested in the property market and want to turn your passions into paid work, becoming an estate agent could be your next big career move…

Did you know that the UK estate agent industry is worth around £1.1 billion? With experience and growth rate of approximately one percent per annum in the five years leading up to 2019. So, if it’s time for a career change and you’ve always been interested in properties, why not consider starting your own business in the lucrative sector? Continue reading to find out more on how to become a successful estate agent.

Are You Right for the Job?

Becoming an estate agent involves communicating and meeting with a range of different people. Therefore to be successful in the world of estate agents, you will need to possess excellent people skills. There are lots of other personality traits that would also be beneficial to the role that include hard working, knowledgeable, honesty, passion, organisational skills and a number of other skills.

Gain Experience

By having past experiences in a related field, or a customer service based background would definitely increase your chances of getting employed.

There are a number of rules and regulations that need to be followed, so by gaining experience in the legal sector would also be helpful. Confidence within the local property market and area will also help including information on where the medical practices, emergency services, schools and shops are.

Get Qualified

Having some relevant qualifications may be advantageous, this is why it’s a popular career choice for individuals from all walks of life, including recent graduates and those who simply fancy a career change.

If you did want to gain a specific qualification, you could complete a Level 3 CPC Certified Estate Agent Diploma and the Estate Agency Training Course. You don’t need any previous experience to be accepted onto these courses.

You can choose an estate agency you like the look of and work your way up. Start off helping with viewings and working on Saturdays and then, if you show dedication and commit to training, you could move up the ranks in no time.

Be Aware of Challenges

To become a successful estate agent it’s important to be prepared for the challenges of the job before you start. Becoming an estate agent isn’t always a 9-5, Monday – Friday job, you may have to work overtime or weekends when it’s busy. However, this often means more sales, therefore more commission.

The job can also involve lots of multi-tasking. When you’re not trying to make sales, you’ll be following up leads and doing a number of other jobs, so if you struggle with organisation and time management, this could be problematic.

Showcase Your Personality

As you don’t need any specific qualifications or training to become an estate agent, it’s important that your personality and passion shines through. At the end of the day, you’re helping people make one of the biggest and most costly decisions of their lives, so it’s important to show drive, passion and empathy.

Therefore, when being interviewed for the role, make sure to come across the right way. Think about what your ideal estate agent would be like and channel that. With that being said, make sure it feels natural and you’re not trying to be someone you’re not. Otherwise, you risk being unhappy and unsuccessful further down the line.

Social Media Connections

Social media is great for networking, keeping up to date with industry news and participating in discussions. Estate agent recruiters will often check social media for potential candidates. It’s a good idea to create a LinkedIn account, show your interest in the subject and get your name out there. Doing this will prove that you are serious about your career and are doing everything you can to become a successful estate agent.

How to Become a Successful Estate Agent - The Able Agent (2024)

FAQs

What is the key to being a successful real estate agent? ›

Real estate is not just about being a good salesperson—it's about running your own business. Becoming a successful realtor requires you to build skills in communication, marketing, social media, organization, record keeping, and financial planning.

What is the most asked question to real estate agent? ›

Common real estate questions agents should anticipate
  • Should I sell my current property before buying a new one? ...
  • What is earnest money and how does it work? ...
  • What happens if I decide to back out of buying a house? ...
  • How much will my down payment be? ...
  • How much will I have to pay in closing costs?
Apr 18, 2024

What is the most important skill for a real estate agent? ›

Verbal communication skills: A good real estate agent speaks clearly and confidently with others. They also avoid the overuse of slang and industry jargon. Nonverbal communication skills: They look clients in the eye, display open body language, and exhibit pleasant facial expressions.

What are the 7 steps to becoming a successful real estate agent? ›

Ryan Serhant
  • Step 1: Find the Best Real Estate Agent in Your Area and Work for Them for Free. ...
  • Step 2: Get your Real Estate License. ...
  • Step 3: Join a Team. ...
  • Step 4: Build Your Sphere of Influence. ...
  • Step 5: Structure Your Day for Success. ...
  • Step 6: The Three F's. ...
  • Step 7: Meet New People. ...
  • Bonus Step: Practice!
Oct 11, 2019

What are the three most important things in real estate? ›

To achieve those goals, the three most important words in real estate are not Location, Location, Location, but Price, Condition, Availability.

How do you stand out as a real estate agent? ›

8 Ways Realtors Can Stand Out From Their Competitors
  1. Enhance The Client Experience. ...
  2. Be Professional When Approaching Prospects. ...
  3. Find Your Speciality & Excel At It. ...
  4. Build A Formidable Online Presence. ...
  5. Get On Google My Business. ...
  6. Invest In Branding. ...
  7. Build Your Network And Connections. ...
  8. Sponsor Local Events.

How do you pass a real estate agent interview? ›

Be prepared to answer real estate interview questions about your history with solid statistics and numbers.
  1. Include the number of homes you've sold on your resume.
  2. Talk about the types of homes, neighborhoods, buyers, etc. ...
  3. Mention any awards or advanced credentials you've received.

What makes me the best real estate agent? ›

An Engaging Personality

A good real estate agent doesn't just sell properties – they sell themselves. It's important to show your real personality. People will respond to you if you have a great attitude, are personable and honest, have confidence in your abilities, and are interested in helping them and others.

What is a hard skill in real estate? ›

Hard Skills Needed for Real Estate Success

Knowing how to accurately and thoroughly analyze a potential market for amenities, dynamics, future potential, and relative risk is a critical part of buying and managing successful rental properties.

What are the top three qualities in a realtor? ›

When looking for the perfect real estate agent to work with, there are three main qualities to look for: experience, knowledge, and relationships. Experience in the current market is important as the needs of buyers and sellers are changing almost weekly.

What are the most important duties of a real estate agent? ›

Real Estate Agent Responsibilities:

Negotiate prices or other sales terms. Compare a property with similar properties that have recently sold to determine its competitive market price. Appraise property values. Advise clients on market conditions, prices, mortgages, legal requirements, and related matters.

What do realtors struggle with the most? ›

Whether you're a seasoned agent or just entering the field, understanding the most common challenges will help you strategize and find success.
  1. Generating Quality Leads. ...
  2. Fierce Competition. ...
  3. Fluctuating Market Conditions. ...
  4. Time Management and Work-Life Balance. ...
  5. Dealing with Difficult Clients. ...
  6. Technology and Innovation.
Mar 9, 2024

Why am I struggling as a real estate agent? ›

Sometimes, real estate agents feel like their job isn't what they signed up for. It could be that sales are slow or a lot of their commission is going to their brokerage or being reinvested into things like marketing and MLS dues.

What scares real estate agents the most? ›

1) Fear of rejection.

This is often the first thing to come to mind when realtors are asked to share their biggest fear, especially for those agents who are new to the industry. It's a scary thing to put yourself out there—to go door-knocking or cold-calling.

How do first year real estate agents succeed? ›

Invest in Your Real Estate Marketing

Those just starting out should invest their time in making sure their online presence is top tier, producing the best content they can, reaching out to their sphere of influence, making phone calls, and doing simple things that have a large impact — like handwriting thank you notes.

What makes best real estate agent? ›

Top Ten Traits of a Real Estate Agent
  1. Adaptability and Innovation.
  2. Networking and Relationship Building. ...
  3. An Understanding of the Local Housing Market. ...
  4. Attention to Detail. ...
  5. An Engaging Personality. ...
  6. An Interest in Houses and Architecture. ...
  7. Hustle and Tenacity. ...
  8. Honesty and Integrity. ...

What personality type are most real estate agents? ›

This examination can prove advantageous as a real estate agent because it indicates how to best use your personality strengths in your workplace. Most real estate agents are associated with the ENTP personality. ENTP stands for extraversion, intuition, thinking, and perceiving.

What determines success in real estate? ›

Negotiation and sales skills are invaluable to your real estate agents. You should take steps to provide regular training in this area. If agents can improve their negotiation skills, they can get better deals for your brokerage. Train them on prospecting, lead conversion, and closing deals successfully.

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