A former FTX insider joins the class action lawsuit against celebs like Tom Brady and Shaq who touted crypto (2024)

Good morning. Shawn Tully here with a new twist in the legal battles engulfing the crypto world. A series of class action cases have pitted Moskowitz Law of Florida and Boies Shiller Flexner (home of super-lawyer David Boies) against a panoply of celebrities who touted crypto. The lawyers are trying to recoup billions on behalf of regular people who bought crypto and lost big. Yesterday there was a new wrinkle in the case; as Fortune was first to report:

Dan Friedberg, the former chief compliance officer of bankrupt crypto exchange FTX, is cooperating with the plaintiffs bringing a class action suit versus a group of sports stars and entertainers, Fortune has learned from a new legal filing. The lawsuit’s targets include, among others, Shaquille O’Neal, Tom Brady, Naomi Osaka, and Larry David.

Friedberg’s role in assisting the plaintiffs was disclosed in an amended complaint in the case, filed late in the afternoon of May 11 in Federal Court in the Southern District of Florida. The complaint alleges that important promotional activity originated from Florida, which could be an important issue in the case. That evidence could be especially relevant on the pending jurisdictional issues.

The filing is full of fascinating details about how Friedberg first met FTX’s Sam Bankman-Fried, and eventually turned on the founder:

In the declaration, Friedberg explains that he was introduced to Sam Bankman-Fried by his father, Sam Bankman, a tax law professor at Stanford Law School. He represented SBF as outside counsel after the founder left Jane Street to start FTX in 2017. When SBF launched FTX.US in 2020, Friedberg joined full time as chief compliance officer. In that role, he oversaw a dozen attorneys and supervised three general counsels working respectively for FTX International, FTX.US, and the captive hedge fund, Alameda. Friedberg stated that on Nov. 9, 2022, he received a call from the GC of FTX International saying that FTX faced an $8 billion deficit. Friedberg claims he’d believed that clients funds “were backed one to one” and was totally blindsided. He says that he resigned the next day because “I no longer trusted Sam, Gary [Wang], and Nishad [Singh].”

It was previously reported that Friedberg is aiding the Justice Department’s case against Bankman-Fried, and no question this is a big win for the lawyers trying to prove wrongdoing on the part of the celeb endorsers. For their part, the firms representing the defendants including Latham & Watkins and Colson Hicks Eidson of Coral Gables, Fla., have maintained that the suit should be dismissed because their clients made only generally favorable comments about FTX in their advertisem*nts, didn’t mention the accounts that the plaintiffs claim are unregistered securities, and some also say the suit has no “personal jurisdiction” over the non-resident defendants.

As for Friedberg, the plan is for the “class” to drop all claims against him in exchange for his cooperation. We’ll see how this all plays out in court. But in the meantime, don’t expect to see any celebrities touting crypto anytime soon.

You can read the full story on Friedberg here.

Have a great weekend,

Shawn Tully
Email:shawn.tully@fortune.com
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OTHER

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FUNDS + FUNDS OF FUNDS

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A former FTX insider joins the class action lawsuit against celebs like Tom Brady and Shaq who touted crypto (2024)

FAQs

A former FTX insider joins the class action lawsuit against celebs like Tom Brady and Shaq who touted crypto? ›

Dan Friedberg, the former chief compliance officer of bankrupt crypto exchange FTX, is cooperating with the plaintiffs bringing a class action suit versus a group of sports stars and entertainers, Fortune

Fortune
It is published by Fortune Media Group Holdings, a global business media company. The publication was founded by Henry Luce in 1929. The magazine competes with Forbes and Bloomberg Businessweek in the national business magazine category and distinguishes itself with long, in-depth feature articles.
https://en.wikipedia.org › wiki › Fortune_(magazine)
has learned from a new legal filing.

How much did FTX pay celebrities? ›

Michael Lewis' biography about Sam Bankman-Fried reveals the finances behind FTX's celebrity partnerships. It says Tom Brady was paid $55 million for 20 hours of work over three years. And Larry David was paid $10 million to star in FTX's 60-second Super Bowl ad.

What celebrities are involved in the FTX? ›

The celebrities include some big name sports stars including Tom Brady, Shaquille O'Neal, Stephen Curry and Shohei Ohtani. Brady's ex-wife Gisele Bundchen and actor Larry David are also among the names accused of promoting unregistered securities for FTX and enticing investors into a Ponzi scheme.

How much did FTX investors lose? ›

At Bankman-Fried's sentencing hearing, Kaplan agreed. He said FTX's customers had lost some $8bn and that its investors had lost $1.7bn.

How much did FTX pay Brady? ›

FTX founder Sam Bankman-Fried "really liked Tom Brady" - so much so that he paid the former New England Patriots quarterback $55 million for 60 hours of work, according to a new report.

Did any celebrities lose money on FTX? ›

Tom Brady is the most famous face to promote and invest in FTX — and he also may have suffered the greatest individual loss.

Who is the girl involved in FTX? ›

Caroline Ellison is questioned as Sam Bankman-Fried watches during his fraud trial before U.S. District Judge Lewis Kaplan over the collapse of FTX, the bankrupt cryptocurrency exchange, at Federal Court in New York City, October 11, 2023 in this courtroom sketch.

What celebrities are sued for cryptocurrency? ›

NEW YORK -- The Securities and Exchange Commission on Wednesday charged Lindsay Lohan, Jake Paul and several other celebrities with failing to disclose that they were paid to promote crypto. The celebrities agreed to pay $400,000, including fines, and return what they were paid for the promotion.

What celebrity endorsers are sued for FTX? ›

A class action lawsuit was filed on November 15, 2022, targeting celebrities who endorsed the platform. Some names included in the case are Tom Brady, Stephen Curry, and Larry David. The suit claims that the celebrities endorsing FTX were paid equity stake in the company and should have disclosed that as compensation.

Did FTX customers get money back? ›

For FTX customers, being made whole, according to a judge's ruling, means getting the cash equivalent of what their crypto was worth in November 2022. In other words, they're not seeing any of the upside of FTX's investments or being given virtual coins that would allow them to cash out at higher valuations.

Where did the missing FTX money go? ›

The funds were ultimately used for a variety of purposes, including investments at Anthony Scaramucci's SkyBridge Capital and Lily Zhang's Modulo Capital, he said. “Customer funds were used in various ways,” including investments, political contributions, charity foundations and real estate purchases, Easton said.

How much money did FTX steal? ›

NEW YORK, March 28 (Reuters) - Sam Bankman-Fried was sentenced to 25 years in prison by a judge on Thursday for stealing $8 billion from customers of the now-bankrupt FTX cryptocurrency exchange he founded, the last step in the former billionaire wunderkind's dramatic downfall.

How much did FTX employees make? ›

FTX Exchange Salary FAQs

The average FTX Exchange salary ranges from approximately $42,763 per year (estimate) for a Janitor to $193,350 per year (estimate) for a Derivatives Trader.

How much money did FTX take from customers? ›

Bankman-Fried was found guilty of seven charges tied to the collapse of crypto exchange FTX and the roughly $10 billion of customer deposits that went missing.

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