A Definitive Guide to Your CFO's Top Priorities - CFO Hub (2024)

A Definitive Guide to Your CFO's Top Priorities - CFO Hub (1)


Understanding the roles and top priorities of your company’s chief financial officer (CFO) is crucial. At its core, a CFO is tasked with ensuring that all financial operations run smoothly and efficiently. They’re responsible for tracking and managing the company’s financial performance and ensuring enough money to cover expenses.

Because their role involves such a wide range of tasks, it can be challenging to prioritize everything your CFO needs to do. To help you better understand their responsibilities and priorities, this article lays out the six primary focus areas:

1. Budget and Cost Management


One of a CFO’s most important tasks is budget and cost management. They must ensure that the company has enough money to cover its expenses and make sound financial decisions when spending money. This involves:

  • Forecasting cash flow
  • Analyzing expenditures
  • Evaluating capital investments
  • Negotiating and managing contracts with vendors, suppliers, and other business partners

2. Financial Reporting and Analysis


Another key area of focus for the CFO is financial reporting and analysis. They must be able to collect, organize, analyze, and report on all financial information related to the company’s performance. This includes:

  • Creating regular financial statements such as balance sheets, income statements, cash flow statements, and more
  • Analyzing financial data to identify trends and opportunities for improvement
  • Developing financial forecasts and business plans

3. Risk Management and Compliance


A CFO is also responsible for managing risk and ensuring the company complies with all applicable laws, regulations, and standards. For instance, if you’re in the health sector, your CFO must ensure the company meets HIPAA guidelines. Risk management and compliance duties include:

  • Identifying risks that could affect the company’s finances or operations
  • Developing risk management plans
  • Monitoring regulatory changes
  • Auditing internal processes and procedures to ensure they meet applicable standards

4. Strategic Planning and Execution


A CFO should also be involved in strategic planning and execution. They should understand your company’s goals, develop strategies to reach them, and ensure the team is executing those plans. Here’s how:

  • Setting long-term yet feasible financial goals
  • Analyzing the business environment to identify potential growth opportunities
  • Developing and executing financial strategies in line with the company’s objectives
  • Organizing and leading cross-functional teams to achieve goals

5. Investor Relations


CFOs must manage investor relations as well. They must ensure that investors have the information they need to make sound decisions, such as:

  • Organizing regular meetings with investors
  • Communicating financial performance updates
  • Providing projections and forecasts for upcoming quarters and fiscal years
  • Explaining company policies in a way investors can understand

6. Talent Acquisition and Retention


Finally, CFOs should be involved in talent acquisition and retention. A strong finance team is essential to the company’s success, so it’s crucial to find and retain top-notch talent. Here’s what your CFO should do:

  • Recruiting and interviewing financial staff
  • Developing competitive and cost-effective compensation packages
  • Creating training and development opportunities for finance staff
  • Developing processes to retain top performers


These are the primary focus areas of a CFO. By understanding their scope of responsibilities and priorities, you can ensure your CFO is doing all they can to help grow your business. Also noteworthy is that many of these responsibilities overlap, so a CFO should be able to work efficiently and prioritize tasks accordingly.

CFO Hub Offers Top-Class Outsourced CFO Services!


If you’re in the market for top-class yet cost-effective CFO services, look no further than CFO Hub. Our finance and accounting experts team can help you streamline your internal processes, optimize your financial systems, and manage your budget more efficiently. We provide outsourced CFO services such as:

  • Strategic advisory
  • Budgeting and forecasting
  • Financial modeling
  • Risk management and compliance reporting
  • Staff training and mentoring


We are committed to helping you take your business to the next level. Contact us today, and let us help you achieve your financial goals.

A Definitive Guide to Your CFO's Top Priorities - CFO Hub (2024)

FAQs

A Definitive Guide to Your CFO's Top Priorities - CFO Hub? ›

Key Takeaways

Current priorities for finance leads include a strong technology focus as CFOs look to invest more in digital innovation, improve IT infrastructure, drive data analytics initiatives forward, and embrace valuable automation and AI opportunities.

What are the 4 pillars of CFO? ›

Framework
  • The four faces. Today's CFOs are expected to play four diverse and challenging roles. ...
  • Steward. ...
  • ​Operator. ...
  • ​Strategist. ...
  • ​Catalyst.

What are the CFO priorities for 2024? ›

Key Takeaways

Current priorities for finance leads include a strong technology focus as CFOs look to invest more in digital innovation, improve IT infrastructure, drive data analytics initiatives forward, and embrace valuable automation and AI opportunities.

What's important to CFOs in 2024 PwC? ›

With economic uncertainty on the rise, CFOs need to rethink cost management not just as a tool for savings but as a strategic lever for resilience and growth. By collaborating with your CEO, you can align costs with your company's long-term objectives, ensuring your organization thrives even during downturns.

How much do top CFOs make? ›

10 Fastest growing CFO compensation (Y-o-Y)
CompanyCFOTotal Compensation
COMCAST CORPMichael J. Cavanagh$40,481,722
WALMART INCJohn David Rainey$39,725,601
APPLE INCLuca Maestri$27,151,798
MICROSOFT CORPAmy E. Hood$26,319,581
51 more rows
Jan 15, 2024

What are the key CFO priorities? ›

To help you better understand their responsibilities and priorities, this article lays out the six primary focus areas:
  • Budget and Cost Management. ...
  • Financial Reporting and Analysis. ...
  • Risk Management and Compliance. ...
  • Strategic Planning and Execution. ...
  • Investor Relations. ...
  • Talent Acquisition and Retention.

What are the 4 C's of financial management? ›

Character, capital, capacity, and collateral – purpose isn't tied entirely to any one of the four Cs of credit worthiness. If your business is lacking in one of the Cs, it doesn't mean it has a weak purpose, and vice versa. Instead, the four categories come together to constitute purpose.

What keeps CFOs up at night in 2024? ›

Tax has quietly become the biggest reputational and financial risk confronting CFOs in 2024 as regimes around the world double-down on technology and adopt increasingly sophisticated methods of assessing, auditing, and collecting tax revenue.

What do CFOs consider to be their top priority? ›

Capabilities such as forecasting and scenario planning are priorities as CFOs look to build operating models, metrics, and dashboards that can help them spot business shifts early, share that information with their colleagues, and help the company respond faster.

Why do CFOs get paid so much? ›

This lucrative salary makes sense, because a CFO has such an impact on the financial success of the company, and requires a lot of education, experience, and dedication.

Who is the youngest CFO? ›

Nolan Watson became the CFO of Silver Wheaton at age 26.

Within a year Nolan was named as the company's chief financial officer, making him the youngest-ever CFO of a New York Stock Exchange-listed company.

Are CFOs overpaid? ›

They are not overpaid; they are just compensated for the tasks placed upon them and the expertise and educational background they bring with them. Managing finances is a demanding responsibility since the entire company depends on money, and a minor error may cause a significant issue for the firm.

How much does a CFO make at Amazon? ›

Total salary range for Amazon Chief Financial Officer

The estimated total pay range for a Chief Financial Officer at Amazon is $220K–$400K per year, which includes base salary and additional pay. The average Chief Financial Officer base salary at Amazon is $221K per year.

What are the 4 pillars of financial accounting? ›

It, too, needs to be built on the right foundations. Because without it, you'll find yourself and your business floundering. There are four key pillars to consider for a sound financial system to be put in place. Otherwise known as the 4Ps, these are pricing, profit, performance, and planning.

What are the core values of a CFO? ›

At the same time, they're not afraid to make tough decisions when necessary. Their values tend to include integrity, hard work, and dedication.

What are the four major roles of a chief financial officer? ›

This executive is in charge of a company's financial operations. A CFO's responsibilities include internal and external financial reporting, stewardship of a company's assets, and ownership of cash management. Increasingly, the role is more forward-looking and expanding to incorporate strategy and business partnership.

What are the four organizational pillars? ›

The Pillars of An Effective Organization are;
  • Employee Satisfaction.
  • Customer Satisfaction.
  • Return on Value.
  • Culture.
Apr 13, 2022

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