6 Strategies to Increase Your Real Estate Cash Flow | Entrepreneur (2024)

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In real estate investment, cash flow corresponds to the amount of money you have left over after deducting all the expenses from your income each month. In concrete terms, these different expenses include the monthly payments, the taxes, the insurance costs, the management fees and all the other charges related to your property. The income is mainly made up of rent and rebilled charges. Depending on the case, the cash flow can be negative, zero or positive.

When you are aiming to generate money from your real estate investments beyond the assets that you accumulate, you should aim for a positive cash flow. A positive cash flow will allow you to accumulate liquidity in order to continue investing. Earning money from your real estate properties goes beyond acquisition, but it requires a strategic vision to enable you to optimize your investments. To achieve this, there are several techniques you can use.

Related: Learn How to Make Money in Real Estate

1. Buying at a low price

The price of the property is an important variable for determining the profitability of your project. The lower the price, the less you will pay in credit. It is, therefore, important to negotiate the price of your property as soon as you buy it. Always keep in mind that you earn money at the time of purchase but not when you resell your property. Many investors tell themselves that in 10 years, the property they have acquired will be worth this or that amount, and they do not think about negotiating its price.

However, no one can be sure of what will happen in 10 years in the property market. The negotiation should take place at the time of the purchase, before signing. To determine the correct price of a property, find out the market price, and negotiate below that price. At the very least, you will get your property at the market price. Note that the sellers usually expect a negotiation, and that they leave a margin by announcing a higher price. Saving even $1,000 on the advertised price can have an impact on the cash flow of your real estate project.

2. Negotiating the terms of the loan

The monthly payments are among the highest expenses. By negotiating the terms of your real estate loan, you can get better loan conditions, and you can also reduce the expenses incurred by the repayments. Some elements, such as the loan rate, the loan insurance rate, the application fees and the early repayment penalties, can be negotiated with your banker. If the borrowing rates fall, it is also possible to refinance your loan. This technique allows you to obtain a lower rate than your current rate and reduce your monthly payments.

Related: 8 Ways to Finance Your Real Estate Career

3. Increasing the rent

Increasing the rent allows you to increase your income. However, this increase must be reasonable in order to avoid rental vacancies. Staying within the market prices is essential. There are several strategies which you can use to increase the rent of your property. The first strategy is to improve the comfort of your property through small-scale renovation work, such as the decoration of some rooms or the installation of equipment, like an intercom or a security system.

There is also the option of investing in furniture and moving to a furnished rental property, taking into account the tax arrangements that apply, depending on the region you are in. A furnished property is generally more expensive than an unfurnished one. In the same way, the seasonal rentals like Airbnb are generally more profitable than the traditional rentals. For better profitability, it is possible to mix these different strategies.

4. Creating other sources of incomes

Apart from renting out your property, you can create other activities in order to increase your income. For example, you can build laundry facilities in your property, a bicycle storage area or a wine cellar. These various amenities offer an additional comfort to the tenants of your property, and at the same time, they allow you to generate more income.

5. Reducing the costs

This technique allows you to reduce your expenses. To do this, it is necessary to identify the highest expenditure items and to reduce them. You can take action on the rental charges that are not billed back to the tenant. This could be the heating, the electricity or the internet. It is also important to compare the prices when you are choosing a craftsman for repairs, as the expenses caused by the work affect the amount of your cash flow. If you have a condominium, you should also be vigilant about condominium fees, which can increase.

Related: 3 Ways Entrepreneurs Can Save on Real-Estate Costs

6. Avoiding the turnovers

Rental vacancy has a direct impact on the cash flow of your property, as it considerably reduces your incomes. In addition to that, each time a tenant leaves the property you are renting, you have to plan for some repair and renovation costs, which will put a strain on your cash flow. So, the idea is to retain the quality tenants who occupy your property in order to maintain a constant level of income.

To do this, you should rely on a high-quality service in order to better position yourself in the market. This is manifested in the use of quality and durable materials in order to ensure comfort of the tenants or through the maintenance of a good relationship with those tenants. Always keep in mind that when the tenants feel special and properly welcomed, they are more likely to stay in the property.

6 Strategies to Increase Your Real Estate Cash Flow | Entrepreneur (2024)

FAQs

How to maximize cash flow in real estate? ›

The five best tips for maximizing cash flow include purchasing property at a low price, increasing rent, slashing operational costs with proptech, creating multiple streams of income with mixed-use properties, and reducing tenant turnover.

How does real estate generate cash flow? ›

Rents. On the income side of the ledger, rent is the single most important factor when determining the amount of cash flow a property produces. Since rental income is derived from the amount of contractual rent that a tenant is required to pay, it can go up or down based on market conditions.

How to increase rental cash flow? ›

  1. Optimize rental income. ...
  2. Add revenue streams. ...
  3. Upgrade the property and add amenities. ...
  4. Replace inefficient appliances and fixtures. ...
  5. Furnish the space. ...
  6. Ratio Utility Billing Systems (RUBS) ...
  7. Use a different rental strategy. ...
  8. Environmentally friendly properties save money.
Nov 14, 2022

What real estate strategy makes the most money? ›

The most common way to make money in real estate is through appreciation. Appreciation is when a property grows in value. You might purchase a property for $400,000, and over the course of 10 years, it appreciates to a value of $500,000. Sell the property, and you'll have profited $100,000.

How to find cash flow positive real estate? ›

How to Find Positive Cash Flow Properties
  1. Choose Your Location Wisely. ...
  2. Consider Community Context. ...
  3. Find Off-Market Properties. ...
  4. Focus On Cheaper Property. ...
  5. Register Your Real Estate Business's Intellectual Property. ...
  6. Minimize Your Expenses.

How can cash flow be increased? ›

9 ways to improve cash flow
  1. Start with good cash flow forecasting.
  2. Plan for different scenarios and understand the challenges of your industry.
  3. Consider your one-day cash flow value.
  4. Provide cash flow training for your team.
  5. Communicate effectively within your business.
  6. Make sure you get paid promptly.
  7. Manage with oversight.

What type of real estate has the most cash flow? ›

Commercial properties are considered one of the best types of real estate investments because of their potential for higher cash flow. If you decide to invest in a commercial property, you could enjoy these attractive benefits: Higher-income potential.

What is the formula for free cash flow in real estate? ›

Free Cash Flow is a measure of a property's ability to generate cash after setting aside reserves for capital expenditures such as future development, tenant improvements, and leasing commissions. FCF is calculated by subtracting capital expenditures from Net Operating Income (NOI).

How much cash flow should a property have? ›

A common benchmark used by real estate investors is to aim for a cash flow of at least 10% of the property's purchase price per year. For example, if a property is purchased for $200,000, the annual cash flow should be at least $20,000 ($1,667 per month).

What is the Brrrr method? ›

What is BRRRR, and what does it stand for? Letter by letter, BRRRR stands for “Buy, rehab, rent, refinance and repeat.” It's like flipping, but instead of selling the property after renovation, you rent it out with an eye on long-term appreciation.

How to maximize rental income? ›

Table of contents
  1. Rent Out Fully Furnished Apartments and Rooms.
  2. Offer Additional Storage Space.
  3. Minimize Resident Turnover.
  4. Offer Additional Services and Amenities.
  5. Reinvest Your Rental Income Into More Rental Properties.
  6. Implement Dynamic Pricing Strategies.
  7. Optimize for Energy Efficiency.
  8. Explore Short-Term Rental Options.
Jan 23, 2024

How to make money in real estate with high interest rates? ›

Therefore, investing in rental properties during rising interest rates can be profitable. Purchase rental properties at a lower price due to reduced demand for buying homes and rent them out to tenants at a higher rate. This can result in higher rental income and potentially higher property value over time.

What is the 4 3 2 1 real estate strategy? ›

Analyzing the 4-3-2-1 Rule in Real Estate

This rule outlines the ideal financial outcomes for a rental property. It suggests that for every rental property, investors should aim for a minimum of 4 properties to achieve financial stability, 3 of those properties should be debt-free, generating consistent income.

What is the most profitable position in real estate? ›

Top 10 Highest Paying Real Estate Jobs (Inc Salaries)
  • Real Estate Broker. ...
  • Commercial Real Estate Sales Agent. ...
  • Real Estate Attorney. ...
  • Residential Real Estate Sales Agent. ...
  • Real Estate Developer. ...
  • Mortgage Loan Officer. ...
  • Real Estate Asset Manager. ...
  • Commercial Leasing Manager.

What is the most profitable thing in real estate? ›

Here are the five most profitable real Estate ventures and the key factors and trends contributing to their success.
  1. Residential Real Estate Development. ...
  2. Commercial Real Estate Investment. ...
  3. Real Estate Crowdfunding. ...
  4. Real Estate Technology ( PropTech) ...
  5. Short-Term Rentals and Vacation Properties.
Dec 28, 2023

What is a good cash flow ratio in real estate? ›

A common benchmark used by real estate investors is to aim for a cash flow of at least 10% of the property's purchase price per year. For example, if a property is purchased for $200,000, the annual cash flow should be at least $20,000 ($1,667 per month).

What is considered good cash flow for a rental property? ›

Generally speaking, cash flow of at least $100-$200 per unit can be considered good. This means that after all of the expenses have been taken care of the landlord will be left with this net profit. It can then be put towards further investment efforts or saved as security.

What is the fastest way to build wealth in real estate? ›

So let's jump into how to build wealth with real estate.
  1. Property Appreciation. One of the easiest ways to build wealth through real estate is through property appreciation. ...
  2. Rental Income. ...
  3. Leverage. ...
  4. Tax Benefits. ...
  5. Flipping Properties. ...
  6. Buy and Hold. ...
  7. Real Estate Can Bring Long-Term Wealth.
Apr 30, 2024

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